As we know, Tampax is kinda a synonym to tampon.
And below is what a male friend just told me:
the reason i remember it so clearly is because as an avid watcher russian tv
program, Tampax's commercial appeared a lot on russian programs,
at first i didn't know what it was,
but the name tampax stayed in my memory very deeply
[those who made the commercial succeeded in instilling product image]
and i happened to go to russia - moscow with my mom, and what do you know,
I saw boxes of tampaxes in store, and the moment i saw i told my mom
"mom, mom, tampax, tampax",
which must've embarrassed her very much, but the saleslady
calmly said "you don't need that" to me.